Hope everyone is feeling well and staying safe. And, of course, writing.
I'm not one to really talk to about branding. I mean, I'm trying with Powers Squared but I wouldn't say I was an expert at any of it. We try our best to keep things moving forward, trying new ways of getting the word out and, of course, selling merch. Currently, all of the latter is done by one on-demand printer, but I'm having second thoughts about them.
When someone receives something with your brand on it that is damaged and the response is "well, it's not that damaged," it makes you rethink their customer service angle. I'm not in a position to make good on other people's mistakes, but I think they should on their own. And push back that it wasn't that bad sort of gives me pause.
Someone received a t-shirt with our school logo on it (more on the school later) and one of the letters was missing part of the coloring. Apparently, it had gotten stuck to something else in the box and part of it had peeled off. I know the person and I wanted them to, of course, wear the shirt but if it's damaged, they would be less likely to. I took it on myself to write to the on-demand printer about it and they didn't seem to appreciate the feedback. They especially took offense to my notion that it was bad customer service not to make good. (No names, that's not what the blog is about.) Are these the sort of people I want to handle my brand?
So, I'm at least beginning the process of looking for another t-shirt printer. Hopefully, someone who will stand by their products and shipping. So far, it's just been a Google search but if you know of someone, please let me know in the comments. If and when a decision is made, you will be one of the first to know.
Well, back to the school in question, San Romero Community College (SRCC), the fictitious one in Powers Squared. I got an email from a website about nursing schools and they had apparently gotten queries about SRCC. From a creator's point of view, I was amused by the notion that someone wanted to actually enroll. I did inform the site that it was not a real school.
While we're talking Powers Squared, we've begun work on issue #22 of the series. It is our artist's 17th book with us so we had a nice chat with Rachel Wells on our podcast, On the Air with Powers Squared, about it. We've also expanded the number of platforms we're on by three: iHeart Radio, Player FM, and PodChaser, so there's even less reason for not listening.
Also, today was our monthly newsletter, the bulk of which I pull together. While it's intended for our mailing list, I'm going to share it with you, dear reader. Check it out here, if you're curious and, you know, maybe enroll at SRCC.
A new review from me this week on Trophy Unlocked, posted today for Top Gun: Maverick, which we watched on Saturday. Our plan is to be one week after the big openings, hoping for smaller audiences in the theaters. Such was the case on Saturday afternoon. Saturday morning's review on the blog was Trevor's for 101 Dalmations (1961). Wednesday (Game Day) was also one from Trevor for the game Resistance: Retribution. I'm also working on one for Brief Encounter that we watched on Drain the DVR Saturday night.
One new query this week. By the time I get to Thursday nights, I'm looking for the off-ramp from the week, so I'm taking the easiest queries to send. I know I need to spend more time and expand to another book as well but for now, I'm doing the minimum.
I did open the document for fka Skylar so I at least touched it. Not much more than that I'm afraid.
Well, that about does it for me. Keep writing and I'll see you back here next week.
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